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Twitter Tactics: Should INSEAD Have Retweeted This?

Posted on January 7, 2014 by Graham Richmond in News No Comments

Twitter Tactics: The following tweet (pictured below) was retweeted by INSEAD.  While it’s clearly a positive tweet (highlighting the school’s success in crafting popular business case studies), can anyone see a potential problem spot? In my view, the element that gives me pause in this tweet is the ‘bestselling cases’ tally for one of INSEAD’s […]

View Post Business case, Harvard Business School, INSEAD, LBS, London Business School, MBA, Twitter

Will LinkedIn University Pages Help Businsess Schools Attract Candidates?

Posted on August 27, 2013 by Graham Richmond in News 2 Comments

The big news in social media and higher education this past week came from LinkedIn in the form of their unveiling of ‘University Pages‘.  Long aware of the limitations that LinkedIn’s ‘Groups’ had for admissions and enrollment management, LinkedIn is moving towards a platform that more closely resembles a Facebook page – with one key […]

View Post Admissions, Business school, Graduate school, INSEAD, LinkedIn, Student

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