Beyond a school’s overall brand, the admissions office also develops its own “customer service” reputation among applicants. There are a variety of factors that contribute to an office’s reputation, including transparency, responsiveness, presentation skills and organization.
By surveying both the applicant pool and current students and observing admissions info sessions or road presentations, Southwark can learn how an admissions office is being perceived and make recommendations as to how the office can better meet the needs of prospective students. Drawing upon our intimate knowledge of MBA admissions best practices, Southwark’s experts can further add to these recommendations by conducting a detailed assessment of a school’s current admissions methods. Then, we can work with the school’s admissions team to ensure that it is putting its best foot forward to the public and enhancing the brand of the MBA program.