In our increasingly connected world, websites, print materials, and social media targeted towards the MBA applicant pool play a critical role in attracting high-quality applicants. Considering applicants’ thirst for well-designed and up-to-date resources, the rapid pace at which information can change, and the myriad avenues for reaching prospective students, marketing to this audience can be daunting.
Southwark’s professionals have a deep understanding of the various online communities in which MBA applicants participate, as well as extensive experience in developing and maintaining interactive websites and compelling print materials targeted towards this demographic. After conducting detailed assessments of a school’s current marketing methods, we can collaborate with its marketing and admissions departments to determine which marketing channels to focus on and to ensure that a consistent, appealing message is portrayed across each of them.