By Alex Brown and Graham Richmond We recently surveyed undergraduate business students to better understand their mobile and social media habits. Key takeaways: – Apple’s iPhone is the device of choice in this crowd. Smartphones provide increasingly ubiquitous access to the internet – students are spending more time on their device than they do watching […]
View Post Apple, eBay, facebook, IPhone, LinkedIn, Mobile device, SnapChat
Admissions offices at the top 25 US MBA programs are falling short with ‘Mobile First’ generation. -By Graham Richmond and Alex Brown We’ve all seen the deluge of statistics about smartphones and the use of mobile devices in general. For instance, we know that the smartphone recently surpassed the television as the ‘first screen’ (e.g. […]
View Post IPad, IPhone, Mobile device, Responsive web design, Stanford Graduate School of Business
Welcome back to Web Marketing Wednesdays (WMW), Southwark Consulting’s weekly roundup of news and notes from the digital marketing world! This week’s edition of WMW tackles trends in mobile phone usage, explores the new Twitter Photo Collage feature and offers thoughts on what a massive Gmail user base means for Google+. As always, the goal of […]
View Post Business school, CNET, Google, IPhone, Twitter, WMW
Welcome back to Web Marketing Wednesdays (WMW), Southwark Consulting’s weekly roundup of news and notes from the digital marketing world! This week’s edition of WMW explores the key traits you should look for in your social media manager, takes a peek at the latest data on how folks are spending their ‘screen time’ and offers some […]
View Post Android, IPhone, LinkedIn, Marketing, Social media, Social Media Examiner, WMW