By Alex Brown and Graham Richmond We recently surveyed undergraduate business students to better understand their mobile and social media habits. Key takeaways: – Apple’s iPhone is the device of choice in this crowd. Smartphones provide increasingly ubiquitous access to the internet – students are spending more time on their device than they do watching […]
View PostWeb Marketing Wednesdays: R2 Communications, Blogging, Ben & Jerry’s Big Win, Michael Bay Exits Stage Right

Web Marketing Wednesdays: Welcome back to Web Marketing Wednesdays (WMW), Southwark Consulting’s weekly roundup of news and notes from the digital marketing world! The aim of this column is to provide a regular rundown of key news items and tech tips for business school admissions and marketing staff. Before we dive into a few key […]
View Post Ben & Jerry, Business school, Instagram, LinkedIn, MBA admissions, Michael Bay, SnapChat, Social media, TwitterWeb Marketing Wednesdays – Twitter Best Practices, Is Facebook Dead?, Key Higher-Ed Story Lines of 2013

Welcome to Web Marketing Wednesdays (WMW), Southwark Consulting’s weekly roundup of news and notes from the digital marketing world! The aim of this column is to provide a regular rundown of key news items and tech tips for business school admissions and marketing staff. Each week, we’ll hand pick a few key stories that will […]
View Post Business school, Digital marketing, facebook, Gary Vaynerchuk, Marketing, MBA, Online advertising, SnapChat, Twitter, WhatsApp